Beyond The Buzz

We are cups, constantly and quietly being filled. The trick is, knowing how to tip ourselves over and let the beautiful stuff out.

– Ray Bradbury

The Most Important Part of Your Day?

In summertime it can be more of a challenge to be a work at home mom. Though I homeschool my kids now, I remember how hugely different the dynamic was when I had three at school and suddenly had three at home all the time.

The best thing that I ever did was to sit […]
Continue Reading

Don’t Just Say It – DO IT!

One of the best things you can do for your business is perform your duties well and keep your clients happy. I know that sounds simplistic and it’s likely that you might disregard it, but give me a minute to explain.

Recently one of my clients started a new venture with another business. There were […]
Continue Reading

A Strategic Partnering Checklist

Last time I talked about the importance of strategic partnerships and how they can benefit your business.

When someone wants to make a business connection with you, it can be a very exciting time. I have had moments when I’ve been over the top excited that some business or person wanted to partner with me […]
Continue Reading

Strategic Partnering

One of the key ingredients in any business is strategic partnering. In fact, Steven K. Scott (one of our favorite guests on CWAHM radio – and the author of The Richest Man Who Ever Lived: King Solomon’s Secrets to Success, Wealth and Happiness) recently said that the best advice he could give anyone in business […]
Continue Reading

Social Media 411: Quick Reference Guide to Social Media Sites

When people hear that I own a marketing/PR company, one of the first things I’m almost always asked about is social media and most often, it’s followed with “I just don’t get the point.”   There are a lot of mis-perceptions about social media and the various sites that are out there. While almost every social […]
Continue Reading

Inbox Ouch!

Recently I got an auto generated email from someone that I had written to with questions about one of their current clients. I got an auto-generated email back immediately and even the subject line had been changed. This wasn’t an out of office reply. I need to clarify that. This was an auto-response email from […]
Continue Reading

Researching before Reposting…

Recently Pebbles Jacobo 0f Christian Work at Home Moms (www.CWAHM.com) got a request for a specific blog and she forwarded it my way. The requester pointed out that a lot of people these days are forwarding links, videos, pictures and stories without checking the validity of the source and she asked if someone could […]
Continue Reading

How to ensure that your newsletter gets read…

As we’ve been discussing, newsletters are an important and useful way to grow your  audience and also to bring people a better understanding of your business.  They’re a great way to increase loyalty as well.

So now that you’ve increased  your mailing list and learned how to use the newsletter to grow your  client list, […]
Continue Reading

Newsletters: Do You Need One?

I had a client a couple of weeks ago who came to me and asked if he should have a newsletter. It seems that someone told him that if he
didn’t send out a regular monthly newsletter, then he was missing a huge audience. This wasn’t the first time someone has asked me that […]
Continue Reading

Evaluating Your Marketing

In my last blog, I recommended a really simple approach to evaluating your marketing. That was to ask your friends (and maybe even their
friends) to visit your website or look over your marketing materials and give you their thoughts.  The reasons behind this are obvious – so you can get frank and honest […]
Continue Reading